Title:غلبه بر موانع سیستم ایمن

وبینار ارائه شده در ۲۵ سپتامبر ۲۰۲۰ این وبینار تعاملی شهرهای Vision Zero Challenge را با شبکه جهانی شرکای ایمنی جاده ما متصل می کند تا چگونگی غلبه بر موانع کلیدی برای ارتقای ایمنی جاده را شناسایی و بحث کند.

قسمتي از متن فيلم: Welcome We are very happy to have you with us today while we wait for everyone to join please say hello and write your city and your country in the chat you can find the chat in the zoom platform for everyone that is joining us today we are just taking a minute

To get started we are uh waiting for cities and countries to start the conversation for the cities and countries that are joining us today welcome bambinchos bienvenidos uh we’re very happy to have you with us today we are just waiting for a couple of minutes to have everyone joining so please say hello

And ride your city and your country in the child thank you we already have bogota La paz sao paulo copenhagen is with us too santiago de chile welcome very good let’s give it another minute and we’ll get started thank you for joining us benitos lima benitos in colombia great to have you with us montevideo very good so i think we are ready to get started please continue

Right in your city and your country say hello we are very happy to have you with us today’s presentation is in english with simulstanious translation to spanish and portuguese so please identify at the bottom of your screen a little sign with the word that says interpretation

You can test it now to see if you can hear us in spanish and in portuguese i also i would like for you to download the presentation in spanish and in portuguese follow the link that is in the chat for the new cities that are joining us we have simultaneous translation

To a spanish and portuguese you can find that at the bottom of your screen there is a little sign with the word you can click on that and select spanish or portuguese after doing that please follow the link in the chat and download the presentation in spanish or portuguese

This webinar we’ll go in depth into what is the barriers that we have to overcome in the safe system approach we have a panel a wonderful panel of global experts that will be answering your questions today this is today’s agenda and as you can see we have our global director

Sergio vellera is our global director of urban mobility for the wri growth center for sustainable cities at the world resources institute and he will kindly get us started sergio please thank you very much claudia thank you we are very happy today to have you on this first step of this amazing journey to

Develop the uh uh road safety and zero vision zero Approach for cities in latin america i want to to say some words as an introductory uh on behalf of double ori on behalf of all organizations that organize this webinar when a city decides to engage in a project that you develop zero vision zero to manage traffic it assumes an ethical position

Life first first of all so i want to congratulate all of you and your mayors on the decision to engage in this journey please convey my admiration and respect for your mayors no death in traffic can be acceptable another sector many years ago adopted the same philosophy aviation became

A way of traveling where people’s lives and safety comes first so we need to reproduce the same fusion and on the traffic we must overcome the view that only the driver the pedestrian cyclist are responsible for their safety it would be like an online company to consider that the only responsible for

The plane safety are the pilots and the passengers it’s not correct we are all responsible the public sector represented here by you has a fundamental role in developing policies that do not condemn theft to a person who just wanted it to move when we are talking about vision zero always i remember

Uh guru brian writer called eduardo galliano eduardo daliano has a very good definition about utopia sometimes especially when i was secretary here in sao paulo and we launched with double ri division zero approach in the city a journalist asked me but no deaths in the trafficking utopia and i i remember this

Definition of utopia from eduard galliano and i want to share it with you utopia is on the horizon i moved two steps closer it moves two steps further away i walk you another 10 steps and the horizontal stand steps further away as much as i may walk

I will never reach it so what’s the point of you talking the point is this to keep walking today we start there we start a journey with you to support you to join with you this way to eliminate deaths and the injuries in the trafficking it’s possible we can do it we have

Many examples around the world and you will hear her about it during the this webinar series that it’s feasible it’s possible and it’s an ethical decision we must do it so please claudia i want to welcome all of these cities arikippa peru the city where claudia was born welcome belo horizonte brazil immigrants

Buenos aires this amazing city in argentina the city the closest city the city that is close of the stars i love this this title of bogota colleen colombia welcome kurichiba the city when i was born welcome gurichiba olima the beautiful city mexico the historical city of cusco in peru

Fortaleza they are doing a amazing job in road safety guadalajara amazing mexican city in diatoma very beautiful city in sao paulo in brazil la paz so high so high beautiful city welcome lima peru we i hope you will have time to to receive some ceviche guidance from you thank you very

Much for joining me in colombia welcome merida mexico beautiful city montevideo the beautiful city of uruguay the capital of uruguay pachuca mexico welcome bienvenido pachuca josiah argentina the city beside the iguazu river the parana river thank you very much rosario salvador brazil welcome beautiful city in the south in the

Central america san salvador the el salvador welcome and santa cruz de la sierra bolivia warm welcome for our journey please next time i i’m so glad to to present you the the the organizations that organize this webinar series this vision zero challenge uh we want to thank you

All of these organizations uh all because the commitment that they have with this program and this project and with the road safety double ri fia foundation fundacion gonzalo rodriguez inter-american development bank international transport forum itf latin foundation vision zero academy uk uk 8 grsf global road safety facility and the amazing world

Bank group thank you everyone for support and for your commitment with this agenda next one please and of course thank you for our sponsors who support us us and who made it feasible 3m amazing american company who is in the world working to to develop new products and

New technologies to help cities and people ptv group the mind of movement and volvo group thank you very much for your support on this project now please claudia i want to present you these amazing speakers that you join this journey i want to ask for each one to introduce

Themselves a brief introduction you will have today the opportunity to hear this very very important panelist who has a big experience uh amazing experiences to share with us thank you very much for joining us please click we will start with you your introduction thank you sir view um

Yes i am klaus tingwall i am from sweden um where um at least parts of this journey started the vision zero journey and i was a part of it already from the very beginning where a lot of people thought it was ridiculous i am a retired director of traffic safety from the

Swedish transport administration and i’m also a professor in injury epidemic epidemiology i should say epidemiology is really something big nowadays but it’s about injuries about kinetic energy instead of virus that is the virus very glad to join here today and looking forward to the seminar thank you thank you chris thank

You very much please eugene maria rodriguez who is in washington dc a brazilian doctor please your introduction good good morning everybody my pleasure to be here i’m eugenia rodriguez i’m physician by training i’m epidemiologist as well and i’m the original advisor on pan-american health organizations since uh 2005

And so i’m very glad to be here and so please ask me the relation with road traffic injuries and no communicable disease prevention than glad to to discuss with you about that my pleasure thank you thank you please fred wegman your time to introduce thank you very much fred good

Morning to you all good afternoon two people here in this part of the world my name is fred vegmon i’m from the netherlands as claus i’m retired as well i’m an emeritus professor of traffic safety in delve university of technology and i was for quite a while the managing

Director of the national institute for road safety research suave in the netherlands i saw the list of participants and i welcome quite a couple of my students and it’s always good to see them here on the list and still active in road safety and last but not least i’m one of the

Founding fathers of the safe system approach in the netherlands and perhaps i have an opportunity to discuss that with you in a while thank you very much thank you freddie i want to ask for the cities that is joining just right now please share in the chat your name and the city where

You are thank you very much stuart right please your time to present from london thank you very much for joining good afternoon and hello everybody my name is stuart reed i work for transport for london which is the strategic transport authority for the whole london area my role is to coordinate

Our delivery of our vision zero plan um we have learned a great deal in putting our plan together from people from other cities such as new york from people like uh klaus and fred and uh that’s been incredibly helpful to us and it’s our obligation to share what

We’ve learned so i’m very pleased to be with you i hope you find it useful thank you very much thank you stuart now our colleague from gothenburg sweden suzanne anderson hello good morning and good afternoon wherever you are in the world i’m susan anderson and i’m working for

The city of gothenburg in sweden it’s the second largest city in sweden and i’m working with the vision zero and i look forward to sharing the experiences that we have had in gothenburg and the knowledge that we have built and a special greeting to bogota sao paulo and fortaleza who had a

Pleasure meeting before and they do a fantastic fine road safety work uh i’ve been working in with road safety in gothenburg for a couple of decades with drought safety programs goals strategies and street design and i also had the opportunity to follow and be a part of the rapid technology

Development that’s taking place with the new mobility services new vehicles and automation and we want them to contribute to better road safety as well so you can ask me about speed management the use of data on injuries and crashes and also maybe some questions about technology and speed management

Thank you thank you susan welcome thank you for joining and now the last list our quality material baldwin from europe commission thank you very much bob matthew for joining please your introduction in production hi sergio delighted to be with you for vision zero challenge for latin america what a huge

Honor and a privilege to join this panel with uh great examples of cities who’ve shown such leadership uh here in europe and uh if i may pick out two of what they well fred described himself as one of the founding fathers i see fred and klaus as the godfathers

Of the safe system and the vision zero approach with everything that implies and don’t believe a word what they say when they say they’re retired that just means they have more time to think so they’re even more dangerous than they ever were um it’s really an honor to be on the

Panel with them who am i i’m matthew baldwin i have the best job in the world which is i am the european coordinator for road safety and sustainable mobility these issues are indelibly wrong word umbilically joined together and i want to talk about that today and hear your experiences

Thank you amanda thank you very much next slide i want to thank you everyone who is joining this webinar and i want to ask you if you want to ask something for our panelists please don’t be shy please use the chat to address your questions and your comments it’s important to have your

Participation to have your contribution please again don’t be shy don’t hesitate to ask or to comment on the chat thank you very much i hope you will have a great session today and just right now i want to ask my colleague claudia who is responsible leader of this initiative

To continue with the agenda thank you very much claudia it’s over to you thank you very much sergio for your wonderful welcome to all our cities we are seeing more cities coming welcome vision vicenzio colombia great to have you here all right and we are going to continue um by giving you

Some updates on the vision 0 challenge as you all know the vision zero challenge is a rallying cry to city leaders to save life by taking bold actions on road safety it aims to spotlight the importance of moving from vision to action we want to build momentum

To sport action in cities to share knowledge and to work with leaders how are we updating the vision zero challenge so we have to delay the start of the webinar series uh due to the pandemic we were ready to get started in march when our cities started having serious issues with

The pandemic crisis so we are removing the minimum participation for 2020. we are extending the timeline throughout 2021 to provide added support to cities we understood that the first months of the pandemic were really hard for citizens it was very difficult to concentrate beyond responding to the needs of this crisis

So we are starting now with the webinars and we are going to continue to towards the end of the year next year we are going to be working with the cities on their projects we are adapting content to include pandemic related themes for example cycling emerging cycles and cycle infrastructure

We are inviting cities to identify a project to work on and discuss during 2021. we’re gonna have this webinar series rather than a finnish product to be judged on we will be selecting vision to action champions based on ongoing engagement and finally we are adapting prices to pandemic conditions

Meaning that if we offer some trouble that is restricted and we are going to have to achieve finally keep joining our webinars for more updates what are the benefits of all your cities to join in the vision zero challenge well you have seen with the introduction of these

Six amazing experts so the first is to really connect with the network of leading global growth safety organizations and leaders exchange knowledge and expertise with other cities in latin america embracing the safe system approach is definitely a new change is not going to be easy to make that chief by ourselves we

Have to do it as a community we will win recognition and trainees as vision to action champion and we will be seen by a global audience of road safety and urbanism professionals in today’s discussion we are focusing on overcoming the barriers to the safe system approach

So let me recap what is vision zero visual zero is a global movement to end traffic related fatalities and serious injuries by taking a systemic approach to wrong safety the premise of this strategy is that the road deaths in injuries are unacceptable they are preventable first implemented as the national

Role security policy in sweden in the 1997 vision zero has now been adopted by more than 20 cities around the world behind the visual zero branding is the safe system approach these are the five principles that we have identified around the safe system approach the first one and it seems almost self-explanatory

Is that we humans make errors the issue the problem is that we have designed our systems for perfect people and that doesn’t exist on top of that humans are very vulnerable vulnerable to injury our bodies are not prepared to absorb kinetic energy that means when we are hit by a vehicle

Our bodies will not be able to withstand that that’s why the responsibility has to be shared no deaths of serious injuries are acceptable it’s an ethical rule but we also have to understand that this is something that other countries are already achieving and finally we have been proactive and not reactive

That means that we have already one million 350 000 cases every year where people die in traffic crashes we know what is happening we have to understand what are the solutions and not waiting for the next victim when we look at the whole framework you can see

On the left these principles that are really the foundation of the sales system approach but they need to be underpinned by core elements economic analysis i have to give you a piece of bad news today road safety is not a priority in the agendas and probably will not be a priority

We know that is an enabling element that will allow for people for example to walk and bike for us to have better quality of fair more equity so it’s a very important piece of all the other benefits in the society that we need to achieve we need to make a very strong economic

Analysis of why we need to invest in road safety we have to have priorities in good strong planning monitoring and evaluation and if there are certain things that we have done and we need to modify we need to adjust we need to improve we need to allow for that space

Comprehensive governance in management and finally is strong targets in data the action areas that we propose are eight but they are not a straightjacket we can allow for a space for other areas if need be we are starting from the macro pieces the land use planning we know that if we travel

More the risk gets higher so we need to have a good land use planning also because if we have cities that are denser not small then we are going to have people taking mass transportation walking and cycling which is absolutely key for sustainability for climate change for equity for our health

Improved mobility options of course enforcement law and regulation in place are very important vehicle design and technology for everyone around the world that means that in latin america we should have the same safety standards as the vehicles have in europe or in asia for example street design and engineering

Absolutely important one piece which is at the core of the safe system approach is speed management we need to have that are safe education and capacity building and in this one i want to start to say that we are talking here about education for those that are gonna build the system

The engineers the decision makers the urban planners those are the ones that need to have enough research and tools to be able to build and deliver a safe system and finally post crash emergency response in care when we have safer healthy environments for all we start a positive loop for safety

We can increase cycling and walking which is the first barrier when we don’t feel safe then we opt to surround ourselves by skill protecting us with a vehicle that will reduce vehicle travel which at the time will reduce emissions in air pollution and will lead to fewer crashes and fatalities

Now today we are going to talk about the barriers to implement vision zero this is a topic that we have been discussing already in latin america and we know that you all want to have zero fatalities and zero injuries in your cities and countries the question is

How we do it and there are many barriers that are on our way so today we are going to list the barriers and you are going to get ready because you are going to vote and we are going to have three selected at the end that we will discuss with our panel

All right let’s go to the first one the perception of pro safety as a personal responsibility that means is everyone that has to take care of themselves we cannot do anything to change the system the second concerns that the regulation of strict design changes will increase congestion

Which is a very important concern there concerns that regulation of street side changes will increase air pollution concerns that producing private vehicle circulation will negatively impact our economies cost of planning and implementation lack of integrated or dedicated funding lack of adequate data for diagnosis planning or monitoring solutions lack of political leadership

Vested interests influential motorists or voters lack of technical knowledge lack of diversity of perspectives in mobility planning and finally the perception that the safe system approach is a luxury for rich countries only very good now we are going to turn to my colleague alejandro and he will guide you on the mentee

Thank you very much claudia and i have shared the link and the code that everyone can go ahead and enter you can go to that website either on your phone or your computer and then enter the code place there and i’m going to go ahead

And share my screen so i can show you the results so now that you can see my screen here you can again see the question which is which barriers have you experienced and all those barriers claudia mentioned are listed in the x-axis so you will be able to see those options

On the website when you go in and have entered that code and you can choose as many as you want that are applicable to your situation this will take just a moment to refresh and we’re gonna give it just about two minutes while the system refreshes and enters the information

Okay we start seeing some responses so we’ll keep the answers coming for a couple minutes before we move on to the next question okay we start seeing a couple more answers but we excellent quite the diverse responses across the board and we’re gonna give it just one more

Minute to give everybody a chance to enter their answers thank you all for taking the time to do this and thank you to the technology for collaborating thus far okay so we’re going to move forward to the next question now we get the same questions the same

The same 10 options across the board in the x-axis and you should shortly on the same website where you entered your responses be able to see the next question come up which is what are your top three greatest barriers so this time around you have the same options but you

Only have the the option to enter three answers so you have to enter the three that are most applicable to your situation and again we’re gonna give it a minute or two for everything to refresh it may take a minute as well for this new question to appear on your website

You can also try to refresh the page there we go so now that fewer options are available we start seeing a couple of these being more prominent than the others i’m gonna give it a couple more minutes just to give you all a chance to enter your responses very interesting

I’m gonna give it just one more minute excellent thank you very much for entering your responses we will share the results with you after this event and over to you claudia thank you very much alejandro and i’m so happy that technology worked well so we now have identified our main barriers

And i would like to ask our panelists to now turn on your cameras because we’re going to start the conversation very good so according to our meeting we have three that are the most important ones probably not very surprisingly to you the first one is the lack of political leadership

All our cities start feeling that that is really a big issue and then how do we get around that one the second one is that safe system is really for rich countries and there is not much to do in our countries at this point and finally the third one is that role

Safety is really a personal responsibility each person has to take care of herself himself so we’re gonna start with the conversation and i’m gonna ask you what are your thoughts about the political uh leadership and maybe i will get started with the class stimuli to see if

In sweden when you were working back in the 90s you had the support of everyone in the political class to have vision zero how was that in sweden class it’s they’re wonderful questions and i even like the answers even more because they’re bundled together as you say but

Let’s start off with the first one with about political leadership yeah we um to say i mean we were very lucky because we had a minister of infrastructure of road and rail infrastructure that was really so interested in traffic safety and we had worked out a little bit that she was

In occupational health and safety areas so we compared roads and and the situation there with um the sort of environment for working or the working environment when it turns to safety and said you know it is really the employer who has the responsibility for the employed those who are working there

Their safety why not have the same idea on the road and that sparkled the political interests so much and the other thing of course was that you should have a target that really is yeah utopian but then you will be sort of compared with that with the horizon rather than just

Some tiny target just showing some kind of direction then but i think sort of in those days it was more about being lucky today it’s more like we need benchmarking comparison between cities countries companies cars whatever it might be to set a benchmark that really shows that you can really doing

Do something um really sort of you know far-reaching or or reach goals or targets that are quite far away so i think that plays a role but i just want to add and i know many will talk here now but i just want to add today as you know it’s more about

What you talked about cloudy in the beginning and that is to say that you know you can’t sort of just it’s not only about road or traffic safety it is about quality of life it is about climate health uh equity issues and that i think make traffic safety a bigger issue

Is about bringing it together with other policy areas as well then i think today it’s a little bit easier thanks thank you very much uh guys and now i want to turn to the netherlands the netherlands also underwent a big deep process in the 70s i remember

The story of that famous journalist that lost a child fred um can you tell us how was it and if it is easier to work on rules safe nowadays in the netherlands okay um it was a battle it was not an easy way forward it was not that we

Had a high political priority for rotation i have to be honest with you we have never had art in the country it was never a top priority however he managed to bring it to a certain level of priority for the politicians and that was a hard work

And we had to convince them so the road safety community in my country played the game towards decision makers towards politicians and step by step we were able to introduce this safe system approach and we need everyone in the political arena a minister members of parliament but also mayors so

All together but the road city community was the driving force behind that movement and that means that you have to organize yourself uh to uh to push on this political decision making and this this was a hard work and and if you have a success today

It does not mean that you will have a success tomorrow you have to work on that all the time secondly we were able to show success and i don’t know how well you all know politicians but they love to show success and the the bottom line of safe system

Thinking is so strong that if you implement it i can guarantee you success and politicians love to see that the third item of course is the question do we have enough funding for implementation and that brings me to the third item we never looked for more road safety money

We were not looking for road city allocated money we were interested in the big amount of money available in the country for road construction in the cities for town planning because there you have a lot of money available and the only thing you have to do is to see how you can

Redirect that spending a little bit so we paid a lot of attention of trying to influence decision-making on investments in the country and if we understand that then we can we could make big big steps uh as a matter of fact so these are the three elements i would say so political influence

Success guaranteed and how to invest money that we managed to influence and can explain why we were successful thank you very much fred uh i would like to turn now to stuart and ask you know in the case of london it’s a more recent case where the safe system and

The vision zero have been embraced have there been any milestone that helped move the political agenda can you tell us a little bit more what was the process there i think it was gradual and we were we were lucky to have the example of other cities to point to

I think the points already been made about the value of international benchmarking and showing what is possible in london the vision zero agenda is as as you pointed out claudia earlier is entirely linked to the sustainability agenda so for a um for several years now in london there has been a strong political

Consensus and support across the political spectrum for effort to ensure that people can walk and cycle because these are active travel modes they’re sustainable travel modes and they’re beneficial to the city and over time it became very clear that fear and perceptions of safety and in many cases those perceptions were correct uh

Were major barriers to unlocking that potential for sustainable and active travel so a more progressive set of policies around safety which regarded supporting and enabling uh active travel as part of the safety solution as well as part of the sustainability solution became possible but i think the other thing i would say

Is that you can present these topics in a very technical way uh with graphs and data and so on and that that’s necessary but sometimes as organizations and transport for london is guilty of this you can you can forget to add in the emotional dimension

And one of the things we have done as part of the implementation of vision zero is sought to build a coalition uh where there are many voices in the discussion including those of people who have been the victims of road collisions and have been had their lives changed or have lost family members

And i’ve seen the the power of that when you bring those people together and bring those voices into the discussion with politicians because it’s easy for a politician to look away from a graph it’s very much hard of them to look away when they’re speaking to a person who’s been bereaved

Through road collisions so i think i think that dimension is important as well thank you very much stewart and evgeny maria how do you see the progress of the safe system approach in the leadership you’ve been in the arena of road safety in latin america for many years

Do you see that progressing in the right direction you’d say yes i’m an old misc person it’s a lot of barriers but i’m one thing that i think it’s very helpful now as from our panamera health organization world health organization we are working together to put together the agenda

Of road traffic injuries with non-communicable disease i’m working a department of non-communicable disease and so i think that’s to to move forward with safe system it’s very important this contribution that we bring from the health sector for prevention of non-communicable disease and so when you see the data in the americas for instance

We have the prevalence of obesity among men and 25 percent and the women in 31 of the obesity and so when you go for overweight we talk about the prevalence of 64 percent in man and 6 to 1 in women and we also ask in our study about the

Physical inactivity and the prevalence it’s 45 percent in women and 33 percent in imam and so this it’s very important for us to push for the safe system agenda as well when we have this comprehensive view what means and so with with me in terms of house

Not the only prevention of road traffic injuries that’s our main agenda with the partners today but when we see about the premature death in the region who have most of five percent of the people in latin and americas died before 70 years old and so to link everything when we talk about to

Promote cycling walking while promoting to prevention obesity to promote overweight to promote physical nativity that would be very useful for preventing all these diseases that we are talking about cardiovascular cancer respiratory disease diabetes and as well mental health suicide and so to move forward to this agenda

Claudia i think it’s very important to work more close in different sectors and so that’s our contributions that we bring from established show and pan america health organization and i’m very very optimistic that we will move forward and i’m very glad to see that to have these number

Of cities involved and so can work close to them to promote also other healthy issues thank you very much maria that’s a very very great point that road safety is not separated from other important agendas now i will turn to gothenburg a relatively small city uh but a city that is

Incredibly safe so how has been the political road there and what what is your advice susan yeah the political committee for for the city is very important too it it’s such a good thing that we have the vision zero funded by the um parliament but you need to have that

Commitment on the local agenda as well and i think um for some 20 or 30 years ago i think we built very good knowledge about uh the situation uh uh with the we had early access to the to hospital data and police data so we could describe for our political committee

What the problem really was when it comes to people not only graphs and numbers but what it really meant and we have had the same political leadership for 24 years and i think we had good support from from the social democrats that were the leading party for all those years

But the last election the they lost the election and now we have a more right-wing uh committee and we need to restart our uh road safety work now because i can see that this committee they don’t have the division zero within their blood some say uh and

They’re a little scared over the zero so we need to educate them uh and we have started that work um so division zero um we are going to take um to propose to them to to stand up for the vision zero on the city level and i’m just

About to start that work so all your thumbs for me i think gothenburg we have a success story but we can also uh tell the story when you think you are very good and suddenly you can see that you have to sort of restart and catch up to work again

Excellent thank you very much susan i just want to remind our cities and countries that have joined that you can write your questions in the chat i will be putting your question to our panelists as well but before we close this very important piece from the political

Leadership and how we can get it is tear off i want to ask matthew baldwin uh you are leading role safety for the european union tell us how do you see the conversation there i see in your background 30 so what that means well thank you very much claudia i’ve

Been so much enjoyed listening to all of you and your brilliant exposition of the safe system and hearing from the rest of the panel terrific i one point i want just to make on that is that sometimes i think we in this community we confuse people by

Talking about division zero and the safe system and my take on that is that vision zero is our goal to reduce fatalities to zero by 2050 and the safe system is the proven approach thanks to the revolutionary work of klaus and fred and you and others

Shows us how we can do that the second point i wanted to make listening to this discussion is to bring in this terrible word that we’re very familiar with and that’s covet and i know we’ve always been we’ve all been very careful not to try to push road safety too hard

During the covet crisis because cobra’s overwhelmed everything but i think we need to we need now is the time to make some of these points if you look at the data we are probably going to lose around the right the same not the right around the same number of

People on the world’s roads as we’re going to lose to the covert 19 crisis it’s going to be close but it’s certainly in that order of magnitude and we lose that number of people every year the second thing is in dealing with the kovic crisis of course we subjected

Our economies and our people to huge stress through public regulation to save lives and there haven’t been protests and well they have but the people have accepted it accepted the need for strong radical action to save lives and of course the last point is on road safety if we can do that

We save money we don’t tank the economy in the european union we lose between one and two percent of our gdp each and every year from road crashes so road safety is a fantastic cost-effective way of spending public resources i wanted to pick up on a couple of

Things from the poll uh cloud if i may one was on data and i was interested to see i think data could be a bigger issue because we have to gather data in a serious and any careful way and we can link that to the setting of strong and ambitious targets

I really urge colleagues to focus on two things in gathering data deaths and serious injuries those are the crucial uh data points if you like in the safe system we don’t worry about road crashes that’s bumps in the street that doesn’t matter it’s deaths and serious injuries

Which are changing lives and then you can establish for different groups the vulnerable road users the cyclists the pedestrians and we can learn within those different data sets and it also enables you to set strong targets um i talked about vision zero by 2050 the united nations system as a whole is committed

In the second decade of action to a 50 reduction in deaths by 2030 the european union committed to a 50 reduction in deaths and serious injuries by 2013 by 2030. so we’re really going to go for it and as cities you can do that now you can set zero fatality targets

Helsinki has done it oslo has done it they’ve achieved it i should say and you can link that and this is the next point i want to make about linking road safety and sustainable mobility together why not make your link that to your zero emission targets guess why if we can reduce our

Dependence on the public car on the private car excuse me we can start to improve our air quality reduce our co2 emissions improve congestion reduce congestion and improve our road safety records and then the last point if i can really be provocative and i look at us on the panel

Claudia i think we’re a bit too much representative not just of the global north but even of the european north and and i saw on your poll that there’s this sense that you know road safety or vision zero or the safe system is just about it’s a luxury item

For rich countries and my message to you all is no it’s not um you know we hear the variant of that wherever we go that um you know i can’t make road safety or sustainable mobility work in my city because it’s too rainy it’s too hot it’s too hilly it’s too dusty

Or we don’t have enough money to make that happen if you look at the provision of sidewalks or what i like to call pavements but i go you call them sidewalks on your side of the atlantic if you look at the provision of sidewalks in cities they’re best provided in rich neighborhoods where

People have cars it makes no sense we leave poor people without good pedestrian facilities without bike lanes without good public transit sustainable mobility and road safety are crucial items in the equality agenda going back to the brilliant remarks from clients and fred about linking these issues up with other things

If you go from bogota to brussels to berlin to bilbao who this week became the first city of more than 300 000 inhabitants to insist on a 30 kilometer limit on all of its roads it can be done everyone can do it and we are delighted to be working with you in

The vision zero challenge for latin america to to help every city in latin america do it too thank you thank you very much uh matthew for your uh thoughtful answer um so we have been talking about the political approach and how the people that are right now participating in this webinar

One of the main concerns that they have is when they come to their leaders and they talk about vision zero that’s the first barrier they have to go through so we have a question from daniela gordal she’s asking us your secret and you might want to summarize it very quickly because

You have said a lot uh already how can political authorities be made aware of the need of vision zero in cities how to make them see the benefits for the whole society so i heard from for example from fred politicians love success right um what is what can we advise to daniella

Stuart i think you want to go first yes thank you uh sorry my sorry for the background noise my daughters have just returned from school so i i don’t i think we’ve already touched upon this question in many ways uh it’s both the the policy agendas are linked um

And the the uh the the point about bringing more voices into this discussion because you’re right in in london uh there are many households who where people don’t drive there are many um i think there are many aspects of life in london that the population is concerned about uh air quality

Risk accessibility all these things um are like um satellites around the central challenge which is that our city has become dominated by motorized traffic and if we can reduce that domination we can unlock benefits in in in multiple uh multiple policy areas and we can make make the city better

Um and i think one of the challenges is to ensure that the voices of everybody that will benefit from these uh these changes are heard by politicians um as well as the voices of those who believe they benefit from the current situation and wish to oppose change

Uh and and that’s the challenge because though the the ability to be heard is not always evenly distributed in society and um you know a more democratic discussion uh enables a wider range of perspectives to be heard i i remember this is an anecdote but i i remember

Several years ago running a community consultation exercise uh around converting a local street into a uh home zone uh like play street and being approached by somebody who’s concerned about losing their parking and the person said um well this is ridiculous you’re allowing children to talk you’re allowing children into this discussion

And it was a really interesting moment because of course why not they live here too it’s their street um but this notion that some people have more right to enter the debate than others is is um a notion that needs to be challenged because it’s a very real

Um assumption that many people make that is a very important point as to our we need to listen to our children and probably to our elderly too to see if they are comfortable with the situations that we have in our cities right now very important anybody else would like to watch

Uh something i see you a freight race in your hand would you like to go first no um i think we we can link this this concept of personal resource responsibility and political responsibility because we have to face the fact that many people in the world also politicians do believe that road

Safety is a major issue for a personal responsibility and many times you are confronted with the 90 or 95 percent uh human causes in crashes so it’s the human being to be blamed for having a crash and and politicians as many politicians love to cite that and

In my view that is the wrong concept and what we try to do is create an environment for the human being in which we try to reduce considerably the chance of making errors and we have to accept them as you introduced to us earlier however we can influence that

By creating a safer environment and i do believe that we need somebody talked about education of politicians i’m careful uh in calling it like that but you have to communicate with them about what’s going on and what their role is and then you arrive at this concept of shared

Responsibility that is not just the human being but also those who shape the environment of human behavior then when it comes to creating political pressure what helped a lot in my country was the power of schools and parents and then you arrive at your children if you would like to have space for

Children on the street if you would like to reduce speed and in the residential areas then you have the support of parents you have the support of schools and i recommend to work on that not of course when you talk about the main arteries there’s another problem

But then you talk about the far majority of the road lengths in cities and we talk about cities without a traffic function but with a residential function and there you can change the environment completely and if you go to the netherlands then you can see that giving the example of amsterdam 85

Of the street length of amsterdam is 30 kilometers per hour 85 of the street length it’s there and it was not because the government was pushing a lot but because the communities asked for that and i would suggest that you use that as a power if you are interested to make a change

Can i jump in absolutely thank you fred that is a very good advice go for matthew look i’m sorry there’s a danger that we’re all agreeing with each other too much but i do think to amplify these points it was a great book written a half a century ago by john kenneth galvaros

Called private affluence or coined the phrase at least private affluence and public squalor there’s a really basic point here which is that these sustainable mobility problems these road safety problems are happening on public roads publicly funded publicly owned roads these are public spaces it is for governments local governments local politicians to decide

If car parking is allowed and just look at your average street and see how dominated it is by the car where children can play and we’ve seen i think some of this consciousness rising a bit and exactly on fred’s points during the covid crisis where people started saying

I can’t this this sidewalk’s too narrow for me to walk safely down with the social distancing rules how come these cars are all parked next to me so i think i think it’s a very important point to just remind politicians these are public spaces which they are

Regulating and then exactly as fred said use local organizing you don’t get to write the right the right to drive your car through my street through my neighborhood where my children play that is enormously effective and then the other thing is the most single most arresting statistic which i’ve i’ve seen politicians

Affected by is in relation to urban speed and that is the following at 30 kilometers per hour 90 percent of pedestrians and cyclists survive being hit by a car if you go to 60 kilometers an hour which is the de facto speed that people are driving at i’m

Afraid in a 50 kilometer our zone that survival rate drops to just 10 any politician who’s ready to stand up and say i don’t care about that i’m ready to carry on having 50 kilometers speed limits in that context uh i think we’ll face quite a strong a community backlash but um

I think the world is changing it’s no longer forbidden to talk about reducing the role of cars in cities i thought what stewart said was very interesting how that debate’s shaped in london it’s changing here in brussels it can change in latin america so true matthew thank you very much and

Now i want to turn to a question from my dear friend luann ferraz chavez he is joining us today from sao paulo and his question is when we try to reduce the speed and we try to control safety infrastructure interventions that seems to create more congestion in particular when we give pedestrian pedestrians

More time to cross through the traffic lights um one very important argument that we have heard is that public transportation users are getting the worst out of it so he’s asking how do we give basically pedestrians more safer time to cross the street without creating an issue for public transportation

And if we have been you know discussing these type of issues so i think i will turn to a class and probably steward from london to see um if you have any reflections on that sorry you said stuart uh dude you want to go first klaus

No no go ahead stewart that’s fine thank you oh okay well well i mean firstly um firstly i think a very careful balance has to be struck um in sort of optimizing things like signal timings um but that’s technically possible and it’s just a case of uh making a

Commitment to to to do that so we have a program in london where we review uh so you know several hundred maybe even uh over a thousand sets of traffic signals every year to try to optimize the um timings of those signals for vulnerable users and clearly

We have legal duties to maintain traffic flow so there is a balance to be struck but you it is technically quite possible to provide uh benefits and unlock benefits for vulnerable users without creating high levels of congestion and i think the other thing is that we

Have uh we’ve begun to look at how we count people not not vehicles and i think one of the uh somebody once made a point to me which i thought was a great point which is that everything which is an advantage uh about walking in an urban environment is turned against

People who walk so pedestrians are very space efficient so they’re given less space pedestrians are very lightweight so it’s easier to send them up and over rather than to send traffic up and over as an intersection um pedestrians don’t cause congestion don’t you know when when pedestrians conditions are congested it doesn’t cause

Air pollution it’s not so visible and so it’s easier to disadvantage pedestrians than motor vehicles and one of the things we one of the arguments we’ve been using is that for example on one of our uh one of our key routes in the center of london we’ve taken

Um space away from motor vehicles and we’ve given it in this case to cyclists what we’ve found is when you count the cyclists even though there is there is more congestion for motorised traffic you can the cyclist there are more people moving along that corridor in the peak period

That that corridor has become more efficient and a better use of a more efficient use of space uh more transport for the same space is achieved uh even though there is some traffic congestion so i think i think we have to sort of um to some extent free our minds a

Little bit and understand that our job is to get people moving around our city not vehicles so that’s that’s my reflection from london thank you very much stuart uh in in the same line we have a question from alberto navarro who is asking us how do we balance logistics freight in our cities

With vision zero are there any recommendations and maybe i uh can turn to susanne anderson to see how do you balance this um you know work with big trucks and the need for us to receive goods and to take care of people yeah i think it’s a very relevant question

First for the city freight we have regulations for the city core both when it comes to weight and length and uh environmental uh uh to the motors and so on for the lorries that go in in the middle of the city in the quite in the city center so they don’t have access

When there are a lot of people just in the morning and in the evening for deliveries to shops and restaurants and so on and right now we are experienced in a huge development of the city center we are replacing a bridge and we are building a lot of offices and

Hotels and residential areas within the city center so we have a lot of uh traffic for the construction sites and they are really heavy trucks and they are always in a hurry so we try to regulate where they can go and what times but it’s quite difficult So we sort of try not to um to make long turns for pedestrians and cyclists but let the heavy traffic go on on the outside so to say to the construction sites um and there is also a problem when the cons a challenge when we are developing the city center how we

Make it accessible for pedestrians and cyclists when we are building everywhere but yeah the the heavy traffic is a problem yeah thank you very much susan any other reflections on uh how vision zero can really have a balance with moving passengers in buses and also having logistics

If there’s no one else i’ve got just two quick thoughts um one is to say that there are some really interesting ideas going on on how we can develop zero emission um freight in in european cities there’s a great project going on in berlin called dokkomo

It sounds spanish but it’s in fact in berlin and the idea is it’s working with the big parcel companies you know like the dhl to bring their parcels in from the airports during the night and then they go to depots and then they’re distributed by ebike

Um and uh it’s it’s a very interesting experiment because it’s also it’s not just a small community effort the big companies are very interested in it and the other point is to is to say that technology can help in the european union we just passed new rules on our general safety regulation

To make turning assistance compulsory and big trucks and those rules will be coming phased in during the 2020s and a number of cities are already looking at that like vienna and berlin to see if there are ways in which they can somehow regulate access to uh to to the cities to

Um trucks that have got these special new features it’s got to go slowly because of course people still need their goods in cities uh to come in but there are there are new ways of thinking about this and again set a target for zero emission freight and logistics zero fatality freight and logistics

Thank you matthew susan thank you thank you matthew for reminding me i almost forgot to tell you about the geofencing uh program that we have in sweden uh geofencing is a technology to where you can regulate zones for speed for accessibility for what kind of fuel you’re driving on

And we are this i think this last week starting a project called smart urban zones where we are going to have uh to demonstrate smart technology when it comes to heavy traffic in uh is on wall street in stockholm and uh for the concrete industry to to carry heavier load but

Lower speed and in gothenburg we are going to demonstrate how we can communicate with cyclists and heavy traffic uh close to construction sites so um thank you again matthew thank you very much susan that is very interesting indeed uh cycling’s around construction sites is a big topic so

We will be observing how that works and hopefully will lead to great results but um i’m looking at the timing we have about ten more minutes so i want to shift a little bit towards uh one important question which is is the state system approach for rich countries

And we have had already a couple of important thoughts from mafia giving us you know this is a place where you have latin america a lot of people walking and biking this is really for you and fred has us advise us look at the investments there

Is a lot of money that is invested every year so you know focus on that um i would like to ask you class your thoughts about that and i know this very interesting example from sweden when you started with mission zero about the two plus one right so um

Did you have a huge budget to do the safe system approach in your country how did you go about funding yeah i i this is a very um interesting question because of course everyone said you know it’s a it’s a great it’s a great thought that we shouldn’t be killing our citizens any

Longer but hang on a minute it’s going to cost us a fortune it’s going to reduce our mobility and people are not going to feel free any longer and i i think all of that has been proven to be very wrong the cost of doing things

Is so much lower today than what it was 20 25 years ago all the economy said you know that it’s going to be a reduced return of investment and they said that that’s very important thing and i i think it’s been proven very wrong because

What we do today cost us so much more less of course that’s so um it’s such a big difference today than what it was both in terms of technology but very much in the methods you apply if you have lousy methods to reduce death and serious injury of course it’s

Going to cost you a fortune because you’re going to have to do a lot of that lousy solution and that was a question about turning our quite narrow roads instead of building outer bounds for a fortune we started to rebuild them use the same roads that we had

And just put a mid barrier on them and make it possible to overtake from time to time those roads costed well so little money in comparison to building new infrastructure i think it’s the same in in cities who now of course in many especially european cities spend the fortune to rebuild them back

To how they were maybe 30 40 50 years ago and that’s quite interesting and and if we don’t do those kinds of mistakes that we try to build them only for cars and maybe trucks those who haven’t done it maybe can avoid it you’re not going to spend a fortune to make them

Safer but the other thing of course as as many of you and matthew and susan has pointed out of course is that it’s better to use other people other sectors money to do something good with them instead of asking for a big big budget and it’s much better to to sort of look

In others pockets and and because of and now we have i mean we have climate we have equity we have mobility we have so many sectors and we have the private sector who has a massive opportunity to do positive things out there so i think it’s better to look

For that rather than saying money is an issue because it’s just going to be it’s just going to be an excuse for doing less than what we actually can do so in short but this we could talk about it for a long time but um

I’ll leave it to you very good i like very much how you stress that is an excuse and it is an excuse indeed thank you i would like to turn to eugenia maria to tell us how much it cost in latin america maybe an estimate to have all these

Non-communicable diseases um you know what are the main diseases that people in latin america die for that are related to being less physically active and to have bad air quality sorry i was mute so i i’d like to go back to my vision as a health professional and so thank for the question

And so i was saying in the beginning that eight percent of the death in latin america in america is due not to non-communicable disease it means every five people that die for are for i from non-communicable disease and so this has been a huge a huge cause for the society not only

When you talk about the deaths but costs also about the health care on our hospitals on our uh healthy units and so that’s that’s uh i think to talk about how to have better city healthier cities you have to consider everything related and the cost as well and so when the

Clinton talk about also the cost for road trafficking injuries in our hospital it’s it’s amazing and so we have some uh statistics from the countries that’s in some in some hospital we have 70 percent of the the the beds are occupied by road traffic

Victims and so this is a kind of a link that i insisted that’s very important for us to to to to solve cloud and the other thing that i’d like to add when i have the daniella questions about the how to convince politicians and so i i’d like to share some

Experience that we had in this region to work with immediate to training journalists so to address work together with this kind of people to help us to convince politicians and so i think it’s a good experience that we had that i strongly recommend for the people from the series to work

Close to the to the media to show them this analysis that we have these benefits the costs and so big barriers and so that’s a big group that helped us more in addition to the people that we talked before the children to the elderly and so to include

This group as uh civil society representatives as well very well said maria and yes there is a big cause that we are already paying for the way we have chosen to live um so we have one more question from jenny montenegro and it’s about our professionals and i will turn to

Fred with to professor fred wegman to tell us how can we raise awareness of known professionals to shift their way of thinking and to start designing safe systems what can we do to get these young professionals to do it differently yeah when it when it comes to um Engineering professionals it’s my experience in the world that i have a very traditional education uh it’s all starting with the highway capacity manual it’s a little bit adding them is the highway safety manual basically it is providing space for moving vehicles and in my view there’s an

Old fashioned idea and i fully agree we’ve met you on that so we are moving to another to another world and we need better trained professionals and where are they coming from they are coming from universities so i’m looking for professors at universities educating our new engineers

And new planners in a more modern way and this modern way is not just giving more space to motorized vehicles in cities i’m afraid to say that those who believe that we can solve our transportation problems in cities by giving more space to motorized vehicles that’s an illusion that’s not going to

Happen um it should be the other way around we have to give more space to cyclists to pedestrians and to public transport and nevertheless we have to deal with the problem of congestion because we have that problem so we need a new way of thinking technology

Is going to help us a little bit but also but more importantly is the awareness of the of the citizens and moreover that there is a serious alternative for sitting in your car in in a congested area so build that alternative so that people use that alternative and make it

Attractive and there are several examples and i experienced a lot of congestion in i’ve been to santiago de chile i’ve been to bocota i’ve been to boeing virus it’s amazing congestion but i hope that all the examples i’ve seen in these cities by adding space for example

In bokota to cyclists and just step by step doing that and building an alternative and i hope that the professional training will help us in the future on that and that’s really needed in latin america is my opinion thank you very much fred um we are at the end of our

Webinar um i just want to thank you so much to our panelists we have more questions we can as class said stay for hours on end really talking about this topic this is not the end we are gonna definitely continue this conversation and provide a bridge to these brilliant people that have

So generously given us your time i now want to call my colleague ariacni to help us with the wrap up of his first webinar thank you ryan hi thank you claudia so i like congratulate all the pandas for this amazing panel and i’ll just recap briefly our top three challenge from the

Poll so we had first the perception of road safety as a personal responsibility and then the lack of political leadership and the perception of safe system as a luxury of for rich countries only and so just highlighting some of the comments in this panel i would like to

Comment on the commitment at city level and now congratulate all the cities that are joining us in this challenge because they are now doing this step also uh the way to link road safety with the sustainability issues not acting and think of road safety just as one isolated sector

And very important giving voice to local communities so they can also help us demanding the change that we need in our latin and caribbean cities also the benchmarking and using the previous successfuls of other cities using this approach in a way to achieve and a way to engage

Our politicians also focus on the data the data to help us to set the goals um we heard here that focusing on the bad and serious interest will also help us to set the zero and the vision zero goal and last not using money as an excuse

For uh not doing it but thinking of about relocating the existing funds that we already already have so i would like to thank all our panelists class virginia uh fred stewart suzanne and matthew for this amazing museum and fanu and i would also like to talk about our next webinars

And so if we can just okay so thank you thank everyone for joining us in this webinar this is the first and the initial steps for this amazing journal journal to make vision zero a reality in our latin american cities we have four more weather scheduled for this year our next webinar

Being october 8th and we will talk about the emergence backlinks it will also be a question and answer uh webinar like this one and then the next webinar will talk about children and road safety whereas i think we can change the slides then we’ll talk about speed management

Uh we heard that speed is very very important uh issuing this in this road safety theme and the the next one will be using data to support the safe system and the last one will help in december uh six i have to and then we will just

See the next step of this challenge in 2021 so for everyone uh you will receive after this webinar received the link for the registration in the next webinar and keep joining us in all webinars so just uh like to thank everyone again for joining us and now just give the

Word back to claudia thank you thank you very much just very grateful for uh you uh claire stewart susan eugenia maria matthew and fred who have joined us and for all our cities to give their time to roll safety i also want to thank very much my colleague anna bray she’s

Been working together with wisconn my colleague veronica linares in all the colleagues that you see here to make this possible thank you so much have a wonderful weekend and stay safe see you soon thank you thank you thank you bye thank you goodbye thank you bye

ID: iJvqt5lzpW8
Time: 1607618876
Date: 2020-12-10 20:17:56
Duration: 01:33:43

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